From April 10th to 14th, the annual meeting and team building activities of CITEL China's sales and marketing team took place in beautiful Yellow Mountain. In the month of April, the CITEL sales and marketing team gathered at the Yellow Mountain, exchanged ideas, and successfully conducted this year's sales and marketing meetings. Following the meetings, the CITEL team strolled through the ancient village, appreciating the historical traces, experiencing the beauty of early spring, and measuring the heights of Yellow Mountain with their footsteps.

On April 11th, the general manager of China gave a speech at the start of the meeting, outlining and organizing the work for 2024 and clarifying the new policies.

In 2023, we worked together, overcame obstacles, and achieved outstanding results, setting a benchmark for us to achieve even better results in 2024.

The general manager analyzed our market direction for 2024 from various perspectives including the market environment, surge protector market dynamics, and CITEL's proactive market strategy. He emphasized that in the increasingly competitive market, CITEL must innovate constantly, actively respond to market changes, and continuously enhance its professional knowledge reserves to break through competition and achieve significant progress.

Under the general manager's guidance, regional sales managers conducted thorough analyses of market changes, customer segments, and key industry trends in their respective regions, determining their work priorities for 2024 and areas requiring breakthroughs. This provided clarity on CITEL's marketing objectives for 2024.

On April 12th, the technical engineers conducted training and knowledge-sharing sessions on new product iterations, application of new technologies, surge protection solutions for key industries, and interpretation of industry standards. The marketing team also presented this year's marketing activities.

Through these training sessions and exchanges, the sales team's business acumen and professionalism were further enhanced, equipping them with more professional tools and knowledge to navigate the challenging market landscape.

After the morning meeting on the 12th, the CITEL sales and marketing team visited Lucun and Hongcun, enjoying the spring breeze, exploring the beauty, and wandering through the streets and alleys of the Huipai styles village, experiencing the unique charm of the area.

On the morning of the 13th, as dawn broke, all CITEL staff embarked on a journey to Yellow Mountain, challenge their limits by climbing the peak.

On the path of physical endurance and perseverance, CITEL employees demonstrated courage in facing challenges, the determination to never give up, and unity in supporting each other, successfully pushing through personal barriers.

Sharpening the sword's edge and finding the fragrance of plum blossoms in the bitter cold, this is the pride of CITEL employees!